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Let’s be real for a second: if you work in energy and think, “We don’t really need a crisis plan,” that’s usually…
Ever sat through a webinar that made you question your life choices? Yeah, me too. One minute you’re sipping coffee, thinking you’ll…
Let’s get real: PR can feel like trying to catch a unicorn. You’ve got your press releases polished, your LinkedIn game on…
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Ever tried to pitch a reporter only to hear… crickets? Same. (I’ve bombed a campaign or two myself — and…
Most energy marketing doesn’t fail loudly. It just disappears. The brochures get produced. The LinkedIn posts go out on schedule.…
PR Pitch Perfection: Landing Features in Industry Journals There’s a familiar scene inside energy companies when coverage comes up. Someone…
The phrase shows up most often in internal decks, not board minutes. Usually on slide seven or eight, after safety…
Most energy companies are producing more marketing content today than at any point in the last two decades. Thought leadership…